Every story has an origin. Ours began in here.

N—O—A

Three letters found in NOOSA, NOW symbolise a culture of conscious living and a choice to wear better.

Founded in 2025 by local creative Klara Teahan, NOA was born to make a positive impact on our home turf and push sustainable practices forward.

We began with a handful of beautifully crafted caps, WITH INTENT TO CREATE a full range of ethically made apparel, designed for utility.

Our UNESCO-listed home INSPIRES us and the people who care for this land remind us that belonging is a shared responsibility.

NOA celebrates the places we call home, the people who shape them, and the environment that sustains us.

Every piece we make is a story of ethics and giving back — with $1 from every purchase donated to organisations preserving the Noosa Biosphere for future generations.

Circular logo with text around the border that says, 'One dollar from every purchase helps protect the Noosa biosphere,' featuring a stylized globe or sphere design in the center.

 We don’t chase trends. We design for those who value time in nature as much as the integrity of what they wear.

We stand for FUNCTIONAL design and ethical PRACTICES. But above all, belonging — to a place, to a purpose, to each other.

this is just the beginning.